Sero Brand



Encompassing a wide range of styles and quality materials, Sero stands for style and innovation. As a luxury brand it is constructed with classic design elements and superior craftsmanship – every piece is made to fit your lifestyle perfectly. Handcrafted and environmentally conscious, Serena combines modern luxury with European classics. Each piece is made in our studio in California with original designs inspired by the outdoors. From shirts to handbags, wallets and leather goods; Serena is classic with a modern edge.


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